In this week's episode, we are joined by Sandra Höfler, Senior Director of Performance Marketing at Ticketmaster! We debate why kebab shops should or should not highlight the Queen's death, why direct mail is so hot right now and whether or not there is a mailbox somewhere in Brooklyn with Jenna's name on it slowly overflowing with unpaid bills...
Scratch is a production of Rival, a marketing innovation consultancy that develops strategies and capabilities that help businesses grow faster. Today's episode was produced by Leanne Kilroy and hosted by Eric Fulwiler.
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